It's supposed to give a quick glimpse of what you're about to see, but most of all, set up the stage for what has just arrived," Spotify adds. "We developed a motion language that works both as an intro animation and transitions between content. The launch campaign included placements around New York City, Los Angeles and Toronto. The marketing for New Music Friday, meanwhile, "truly happens in all channels", so Spotify has created layouts that function well in OOH, social, artist-generated social, and on its own platform. To accommodate for a wide variety of artist-provided images, Spotify made simplified colour palettes offering playlist editors 15 options to pick from. And, in a similar fashion to how many culturally impactful editorial magazines create their covers: "We simply decided to work with our own brand palette to choose the best-suited accent for each cover," it adds. Spotify also wanted to create an identity that "allows for the artists' own styles and emotions to shine through with no treatment to their photos". Looking at this logo, you’ll probably notice the letter O in the wordmark. The green square logo has round edges, while the white typeface has a clear outline. For these reasons, we went with the italicised version of Spotify Circular, but made our thickest font-weight, Black, even thicker – and added a tail to visually communicate speed," it says. 2013-2015 2015-Present 2008-2013 Known as the original Spotify logo, the first version featured a square shape and a wordmark. "We needed to be bold, fresh and vibrant. Its new identity builds on the same concept that "something new has just arrived", so says Spotify. The celebrated playlist, which has 43 versions worldwide, has become a household name and is a one-stop-shop to discover new music – there are 8 million listeners globally. Spotify Music Media streaming Video musik, logo spotify hitam dan putih, tangan, orang lain, logo png 512x512px 8.62KB Musisi Musik Apple Spotify The Vigil Project, yang lain, teks, logo, orang lain png 768x340px 23.43KB Logo Spotify Media streaming Musik, lainnya, sudut, teks, lain-lain png 624圆24px 21.
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